Marketing Hub fair use guidance
The Marketing Hub is here to support your community engagement efforts by providing access to a range of useful materials. You can order various leaflets, a few bundles of free-to-order 'giveaway' merchandise for your standard engagement activities, collection materials, essential casework documents, and branded stationery, where printing locally or using digital formats isn’t an option.
You can also add your contact and other details to make posters tailored to your local area or team, helping you connect more effectively with your community.
Fair use guidance
you must not stock up on any Hub products
please aim to limit your branch or team to around four, (six at the extreme most) orders of merch a year
you should only order T-shirts for individual fundraisers to wear
you cannot use the Marketing Hub for big events - for big events your branch or team will need to use your local funds to purchase branded merchandise.
please do not ask an employee to make an order for you; if you need support making an order please email [email protected], so we can use your account to make your order for you.
If you ever need a hand or have any questions, please don’t hesitate to reach out to Community Marketing at [email protected], we’re always happy to help.
If you're a community engager or fundraiser, please take a moment to read the guidance below before using the Marketing Hub.
Why is there a fair-use policy?
To ensure our SCT network and those branches with limited funds can consistently access essential materials, it’s important that the free-to-order merchandise remains available throughout the year.
As part of our shared commitment to One SSAFA, I’d like to encourage branches with available funds to consider using their funds to purchase branded merchandise. This approach helps preserve the free-to-order stock for those who rely on it most, and supports a more equitable distribution across our network.
Together, we can make sure everyone has what they need to represent SSAFA proudly in their communities.
Merch: Can we have higher-quality merch please?
In Community Marketing, we’re committed to making sure that every branch and team has access to branded giveaway merchandise, even with our very limited budget. While we’re not currently funded to provide premium items across the board, we do source cost-effective options so that everyone in our network can benefit from some level of branded materials.
If you're looking for higher-quality merchandise, we warmly encourage you to explore our purchasing branded merchandise page. There, you’ll find SSAFA-approved suppliers, and we’re happy to help create artwork for any new items you’re interested in. It’s a great way to enhance your local engagement while staying aligned with our brand.
At [email protected] we’re here to support you, just reach out if you need any help!
Missing order: Where is my order?
- Orders of casework, stationery VCJS and workbook materials can take up to ten days.
- Did you complete your order; did you get the automated email confirmation of your order?
- Check your receipt - it will let you know if your order is coming from more than one warehouse - if so, you have more deliveries to come.
- For our main warehouse you can track your order by clicking on Your Acocount (your name at top of screen); the View Order; here you will find your order Tracking Number
Mosaic workbooks: I only want to order workbooks!
If your sole need of the Marketing Hub is ordering Mosaic Workbooks, please email your order with a full delivery postal address to [email protected], and we will make the order for you, even if you do not have a Marketing Hub account; we have a Mosaic Workbook order account set-up.
Stock: Why do so many lines run out of stock?
Please note that the ‘free to order’ merchandise on the Marketing Hub cost Marketing £100,000s. The free-to-order merchandise should form a very small part of any giveaway or donation raising merchandise that you gather, as the Marketing team have not been given the remit, resources or budget to provide more. We expect any branch, region or SCT to make no more than six orders a year at the maximum and would expect the vast majority to make less than four. You and your teams are strongly encouraged to consider:
- that the order limits are per branch, team etc. so you are not permitted to have multiple people making orders for the same branch, team etc.
- that the free-to-order merchandise should only form a limited supporting role in your fundraising
- you cannot stockpile free-to-order merchandise as this is against our fair use policy and nearly always ends in wastage
- for support with larger events contacting us at [email protected] for advice on purchasing branded merchandise.
T-shirts: Why are T-shirt orders limited?
We love seeing SSAFA T-shirts out in the world, they’re a great way to show support and spread the word! To help us keep things fair and make sure they go to those who need them most, we kindly ask:
👉 only order the size you need for your individual fundraisers or SSAFA photo shoots
🚫 please don’t maximum order lots of sizes as that goes against our fair use policy.
If the system spots a large T-shirt order that doesn’t follow these guidelines, it will pause your access to T-shirts and merchandise. Don’t worry, just drop us a quick email at [email protected] explaining why you needed so many T-shirts, and we’ll get things sorted.
We know it’s tempting to stock up, but stocking up goes against our fair use policy. Here’s why we’re careful:
- T-shirts are our priciest free-to-order item
- they’re specifically bought for SSAFA fundraisers and photo models
- we're allowed to reclaim some of the VAT paid on the basis that they are freely given to fundraisers or photo models to wear.
If you or someone outside SSAFA wants to show support, please visit the SSAFA Shop where T-shirts are available to buy.
Thanks so much for helping us make the most of our resources and keeping things fair for everyone
Please email [email protected] if you have a Marketing Hub question that is not answered on this page.