SSAFA Volunteer Knowledgebase

Why do we Fundraise?

Updated on

Why is Fundraising so important to SSAFA?

Each Year we aim to raise approx £11 million through a variety on income streams. SSAFA have recruited a team of professional fundraisers who specialise in the various areas of income generation.  

Income streams include:

  • Trusts & Foundations
  • Membership Organisations
  • Major Donor
  • Legacies
  • Corporate and Commercial Partners
  • Individual Giving
  • Challenge Events
  • Community Events
  • Regional Fundraising

Fundraising is fully supported by the MarComms team. Together the teams produce a variety of campaigns to promote events, individual giving, online donations, online event sign up, internal publications, PR, social media ads, to name just a few.

Why is Fundraising so important to SSAFA?

The income raised by the fundraising team is used to:

Pay for the services provided by SSAFA

  • Norton House & Gildea House
  • Mentoring Programme
  • Adoption Programme

Staff & Volunteer costs:

  • Fund the 60% Central Office contribution to the Hubs
  • Volunteer Operations/ Service Provision/ Finance/IT/ HR

Training costs:

  • Caseworker Training/ Learning & Development
  • IT Support & Equipment

Awareness:

  • Marketing materials, i.e posters & leaflets
  • Merchandise from the marketing hub; i.e t-shirts, pens, bags
Previous Article Community Engagement
Next Article Fundraising Policy